2018-05-25

Chinese National Geograph

Chinese National Geograph

On May 24th, Mr. Lin from Chinese National Geography visited Haskoll, and introduced what they haveachieved in recent years in China. An exciting new era of cooperation between Chinese National Geography and Haskoll has been opened.

Mr. Lin,"Didaofengwu is a professional contents provider, while Haskoll is a professional designer" and therefore the partnership between Chinese National Geography and Haskoll will make thearchitectural design in this partnership particularly focused and practical. In the process of creating an unforgettable space, we canalso define people’s new life style and activities. As one of Haskoll’s most important partners, Chinese National Geography will help add to the inspiration and commercial values to designed space, and also help with the goal to enable people to catchand realize their dreams.

Chinese National Geography was established at 1950 and belongs to Chinese Academy of Sciences and has reached at the top 20 innovative publication in China. The team of it includes experts from an assorted background, including scientists, artists, writers, and journalists, who work together to make the magazine professional, enjoyable, and practical.

“Didaofengwu” is an innovative platform of Chinese National Geography, which provides an access to the hometowns and nature for the middle classes and thereby improving their living quality. “Didaofengwu” group devote themselves to finding the beauty of the local Chinese culture and making cultural and touristic development with the belief in “genuine” and “sharing”. 
Didaofengwu is devoted in upgrading the cultural products, developing the facilities and creating the spaces to rediscover the beauty of local China. This includes both the landscape and the humanity and boosting urban renewal. Their philosophy holds the belief that a magazine may not change  entire society, but can influence the lifestyle choices of a class.

The main tasks that they carry out contain the four aspects:

Interpreter and Publish
Cultural understanding and contents provision

Commercially Transforming
Local production upgrading and developing

Activities and Marketing

Space Operating 

Cultural living-room is an exhibition space to display and upgrade the special, delicate, and practical artifacts. We attach more social significance to the products to make them eyes catching and communicative. Through our research and collections, many excellent works has been discovered and are popularly displayed in the opening of the cultural living rooms. As well as this, the cultural living rooms are used as activity centers for visitors to perform, and for a range of educational purposes.

China National Geography and Haskoll work together to build an O2O platform boosting the presentation of its cultural collections. Hold popular events and provide efficient and professional service to their clients.